The Life of a Marketing Automation Specialist.
Many of my readers may not get this post, but this is my blog and I’ll blog what I want to.
The life of a marketing automation specialist is a fun one. Most people don’t know what I do, and that’s OK. That’s the point. I do a lot of cool things that make other things happen. A facilitator of sorts. And also, a total baller.
And if you work with me and get offended by this, please don’t. It’s all meant in good fun.
Without further ado… the life of a marketing automation specialist as explained through GIFs.
When someone wants to change the email/landing page you spent 10 hours finalizing.
When a typo goes unnoticed on an email send.
When your PURL list will only export without the PURLs.
When someone from sales is looking for help to ‘send out a quick email’.
When your 25 step campaign flow works on the first try.
When you run a new segmentation.
When you’re told the campaign you’ve worked on all week is cancelled.
When someone says that your job is ‘email marketing’.
When your idea gets put on the product roadmap.
When someone messes up your data.
When you try to explain why it’s not OK to send someone 5 emails a week.
When someone understands why it’s not OK to send someone 5 emails a week.
When anyone out there finds this as entertaining as I do.
March 1st, 2013 at 10:19 am
When your 25 step campaign flow works on the first try…
I often do that exact dance when I get a click email!
March 1st, 2013 at 11:40 am
Pure Awesomeness!
March 1st, 2013 at 12:06 pm
Pretty good! You got that out there pretty quick
March 1st, 2013 at 12:47 pm
Love it! Nice work Kimi!
March 1st, 2013 at 1:18 pm
I admittedly have no idea what you do, but I still found this post hilarious!
March 1st, 2013 at 1:43 pm
This is easily one of the funniest posts ever.
Virtual high five!
March 1st, 2013 at 3:38 pm
I laughed so hard at these–and then got frightfully scared since we are launching our journey into MA in just a few short weeks. Thanks (i think) for the peek into what I have to look forward to! lol
March 1st, 2013 at 3:44 pm
Love it Kimi! Relate on so many levels..!
March 2nd, 2013 at 8:30 am
highest five on this one, kimi!
March 2nd, 2013 at 1:15 pm
lol – this is awesome!!! nicely done, kimikay!
March 2nd, 2013 at 2:25 pm
I always knew my job was hard to put into words, but GIFs really did the trick! Love it!
March 3rd, 2013 at 2:27 pm
LOL! Cute.
March 4th, 2013 at 8:28 am
[...] favorite Marketing Automation Specialist, Kimi, created “A Day in the Life” post last week about what she does set to animated GIFs. [...]
March 4th, 2013 at 12:14 pm
SO true! from a French marketer
March 4th, 2013 at 2:00 pm
I love this. AMAZING. Especially Liz Lemon.
March 4th, 2013 at 3:22 pm
So perfect. Not everyone knows what I do, but now everyone knows how it feels!!
March 4th, 2013 at 3:56 pm
Nice work – clever!!
March 6th, 2013 at 6:35 am
This is fantastic! I’ve shared it with my whole office and all of us can relate to your post. I work at Insightera, which is a personalization platform – segmenting and targeting top-funnel prospects online according to industry, location and digital behavior. I can’t wait for the next post.
Tamar
March 6th, 2013 at 9:54 am
Love this!
March 6th, 2013 at 10:42 am
I support marketing automation specialists, and this made me giggle. Thank you!
March 6th, 2013 at 6:46 pm
Perfect!
March 6th, 2013 at 6:53 pm
This is hilarious! Thank you for the giggle.
March 6th, 2013 at 7:00 pm
LOL.. Amazing post. Now how do I get our clients to understand this post? Perhaps you should make a poster so I can frame it and put it on my office wall.
March 6th, 2013 at 8:36 pm
High Five! This is awesome – great job.
March 6th, 2013 at 9:19 pm
This was awesome. I hardly know anyone else who relates. My favorite: “When you try to explain why it’s not OK to send someone 5 emails a week.” <– Me this afternoon.
Sharing sharing sharing! Even though most of my network wouldn't get it either
March 6th, 2013 at 9:25 pm
Awesome!
March 7th, 2013 at 7:50 am
High 5…man…you made my day…………….
March 7th, 2013 at 7:56 am
LOVE it. I can relate. So many other captions around my naming, branding or marketing projects would work with those images.
March 7th, 2013 at 10:38 am
Love it!!!
March 7th, 2013 at 6:43 pm
I completely understand!
March 8th, 2013 at 9:51 am
Just describe what I do! And I should put these GIFs on my resume!
March 8th, 2013 at 11:27 am
Great analagies of a day in the life of marketing automation!
March 8th, 2013 at 12:15 pm
Fun!
March 8th, 2013 at 2:59 pm
This is amazing. I just laughed so hard I cried. Too perfect!
March 8th, 2013 at 9:57 pm
Loved this post. Nice job! Very clever.
March 11th, 2013 at 11:17 am
HILARIOUS, Kimi! How did I miss this post before! Love it …so funny and SO TRUE!
March 12th, 2013 at 9:49 pm
[...] glad so many of you enjoyed The Life of a Marketing Automation Specialist. Things are so much better explained with animated gifs, don’t you [...]
March 13th, 2013 at 9:50 pm
Highest of fives coming at you because five emails are definitely NOT ok and being in social marketing doesn’t mean I can just “tweet” something for you.
Love it!
March 14th, 2013 at 7:09 pm
Grinning from ear to ear. Thanks for the laugh!
March 15th, 2013 at 4:44 am
Made me laugh out loud. Just what I needed on a Friday morning.
March 15th, 2013 at 4:48 am
This is legendary! I’m right there with you – so nice to know I’m not alone in the world!
March 15th, 2013 at 9:26 am
You got my Highest of Fives, Kimi!
March 15th, 2013 at 10:34 am
Haha awesome post, I totally found myself there!
March 18th, 2013 at 9:00 am
[...] When you find content that makes you laugh, out loud and with tears, you know you’ve hit a gold mine and experienced a standard that us marketing folk strive for. That’s exactly what happened to me this week when a colleague passed on Kimi Fowler’s creative/hysterical blog post The Life of a Marketing Automation Specialist. [...]
March 20th, 2013 at 12:43 pm
Awesome! Just awesome.
March 28th, 2013 at 2:36 pm
Right on! Thanks for the laughter and virtual bonding among the MA tribe. -Michael